Hello Reader Sales is all about relationships. You might say, yeah, Ren, I know that. That's not new! Everyone knows that sales are all about the relationship, but one needs to put in the time, the thinking and the action to strategise and make connections happen. It's about connecting with the right people, understanding their personal and business needs, and building trust. Salespeople must identify the right people to engage in the sales process. You'll not only save time and resources,...